Lean Startup Chapter 1: Start slides |

Chapter 1: “Start” takeaways

• We need have a ‘methodology’ for managing the startup process
  • This methodology applies to coming up with the right product for the right customer
  • Also to all the other pieces: pricing, customer acquisition, growth and scale
• Build-measure-learn: steers towards goal, pivot is a sharp turn
• Engine of growth: What are the mechenisms that drive growth of a company
• Measurement: You need data to tell whether you are going in the right direction and the right speed